Why businesses should leverage digital storytelling to engage their customers

Join Heather Barnhouse, Partner in our Edmonton office, as she explores women in leadership and entrepreneurship, and the ecosystem that supports them. In episode 40, Heather is joined by Kristy Wolfe, owner of Kristy Wolfe Photography and one of the leaders at Wolfe Pack Warriors Foundation, a foundation representing the philanthropic efforts of Wolfe Automotive Group, a company founded in Alberta in 1921. Kristy talks about the importance of digital storytelling and how organizations can leverage the medium to grow engagement with their audiences. More information can be found at www.wolfepackwarriors.com and www.kristywolfephotography.com.